15-Day Online Marketing Course
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What Will You Learn
A detailed overview of the course, including key topics, objectives, and module sequence.
- Duration
15 Days
- Mode
Online/Offline
- Live Sessions
30+ Hours
- Projects
15 Days
- Life Time
Support
Module 1 Introduction to Bootstrap and WordPress
Session 1: Welcome and Overview
- Introduce yourself and set expectations.
- Explain the importance of Coding & WordPress in today’s digital landscape.
- Share success stories of websites built with Coding & WordPress.
Session 2: Setting Up Your Environment
- Domain registration and hosting selection.
- Installing WordPress (live demo).
- Navigating the WordPress dashboard.
- Live Classes
- Case Study
- Projects
- Assignment
Module 2 Customizing Your WordPress Site
Session 3: Themes and Design
- Choosing the right theme for your niche.
- Customizing themes (colors, fonts, layouts).
- Best practices for responsive design.
Session 4: Essential Plugins
- Installing and configuring must-have plugins.
- Enhancing functionality (e.g., contact forms, security).
- Live Classes
- Case Study
- Projects
- Assignment
Module 3 Content Creation and Organization
Session 5: Crafting Engaging Content
- Writing effective website copy.
- Creating compelling pages and blog posts.
- Using multimedia (images, videos).
Session 6: Categories, Tags, and Menus
- Organizing content logically.
- Creating user-friendly navigation menus.
- Live Classes
- Case Study
- Projects
- Assignment
Module 4 Blogging Strategies
Session 7: The Art of Blogging
- Defining your blogging voice.
- Storytelling techniques.
- Balancing creativity and SEO.
Session 8: SEO Basics
- Understanding search engines and algorithms.
- Keyword research (tools and tips).
- Crafting SEO-friendly headlines.
- Live Classes
- Case Study
- Projects
- Assignment
Module 5 Driving Traffic and Measuring Success
Session 9: On-Page SEO Techniques
- Meta tags, headings, and alt attributes.
- Internal linking strategies.
- Optimizing images for speed.
Session 10: Google Analytics and Metrics
- Setting up Google Analytics.
- Tracking user behaviour.
- Interpreting data to improve performance.
- Live Classes
- Case Study
- Projects
- Assignment
Digital Marketing Tools You Will Master
Be in the spotlight by getting certified!
A detailed overview of the course, including key topics, objectives, and module sequence.
Globally Recognized Certification:
Receive an esteemed certificate recognized across the digital marketing industry, validated by industry professionals.
Showcase Your Expertise:
Demonstrate your advanced digital marketing skills and in-depth knowledge with a certification that highlights your comprehensive training.
Valued by
Employers:
Backed by leading companies, our certificate opens doors to high-impact opportunities in the competitive digital marketing sector.